Summer tourism in the mountains is booming

Alpine summer tourism is experiencing a clear upswing: more and more guests are being drawn to the mountains - to hike, enjoy or be active on an (e-)bike. Modern mountain railroads create convenient access to alpine experiences and significantly expand the target groups. Whether ambitious bikers, nature-loving families or recreation-seeking excursionists - the summer frequency in the mountains is growing continuously. An increasing proportion of guests are using e-bikes or mountain bikes to actively conquer altitude - or combine the ride with the train. Many destinations are responding by developing trails, services and events for this particularly active and quality-conscious target group.
For brands, this trend offers new opportunities for targeted advertising:
As a leading provider of alpine advertising solutions, sitour offers selected, eye-catching placements at cable car stations and important information and orientation points. Whether at mountain stations, on panorama boards or digital information displays - we take your message to where attention, experience and willingness to buy come together.

Get your summer advertising off to a flying start now - with sitour.